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ANNAFORA was established in 2014 by designer Maida Ghide. In the early stages of her career she aimed her projects towards her love for imagining and creating the future. Her vision celebrates the beauty in ethnicity and pursues the many essences of life. Since its conception, ANNAFORA has been able to take this deviated approach and use her vision to create a progressive brand that incorporates Maida’s founding values. ANNAFORA is a luxury brand recognized for its unique use of natural fibers in combination with avant-garde designs. With storytelling as a signature, the brand brings together a combination of visual arts to create artful collections for retail and display.

”Anaphora” meaning a “carrying back” or a “carrying up”, and so an offering.